Samsung plans to hit the target set for TV sales in 2020. This is declared by the Korean giant that, despite the effects caused by the COVID-19 pandemic, remains confident of being able to place 45 million televisions for the current year . In the first 6 months of the year, sales underwent a significant decline: we are talking about -60% year on year. However, all forecasts are much better for the second half of the year.
Among the products that Samsung expects to sell there is a not negligible slice belonging to the very large segment. All models with a diagonal from 75 inches to rise fall into this area, a category on which Samsung has been aiming for some time also due to the higher margins it allows to obtain. The forecast for 2020 is set at 100,000 extra-large TVs.
From Korea, there are also new confirmations on the release of Mini LED TVs in 2021. The first rumors reported by Taiwanese sources are now joined by confirmations (always unofficial) from generally reliable Korean newspapers such as The Elec. The development of models equipped with a Mini LED backlight would also be a way to respond to Chinese brands such as TCL, Changhong and Konka, all working on televisions with similar equipment (remember that TCL already markets the X10 series).