The latest beta of iOS 14 released yesterday brings with it some interesting news related to Apple Maps, the navigation service introduced by the Cupertino house on the occasion of the release of iOS 6.
Time has passed since then and Apple's maps have gradually evolved by solving the initial problems and starting to offer features that are only present on the most advanced applications, such as Google Maps. The next novelty – coming with the major iOS update expected in September – should concern the integration of a photo evaluation and sharing system dedicated to points of interest entirely managed by Apple.
At the moment, in fact, the application already offers this possibility by relying on external services, such as Yelp, Foursquare and TripAdvisor, but it seems that Apple is willing to change course and provide own suggestions, or rather to allow iOS users to add recommendations, photos and reviews using the integrated platform.
This function, in all likelihood, will not be active immediately in all markets, as it requires that all submitted photos be analyzed by a team of people, in order to avoid incorrect or offensive images. Additionally, this service will not be available to all owners of an iOS device under the age of 13.
In short, Apple increasingly aims to build and manage internally most of the accessory functions of its operating systems. It remains to be understood what the reaction of the current partners will be, which could see their presence on these platforms considerably reduced, but it will also be interesting to understand what the reaction of the public will be: portals such as TripAdvisor, Yelp and Foursquare are consolidated and generally considered solutions. reliable on which to base their choices (in the field of travel, cooking, etc.), so it will be curious to understand if users will gladly accept the transition to an internal solution that, at least initially, will have to earn their trust.
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